Due to the outbreak of Covid 19, many disruptions have been caused that have affected daily life. Unfortunately, Prime Day 2020 was no exception, with the event facing delays in India and Canada due to the pandemic.
In this article, we will look at the different factors that led to the delay of the event. We will discuss the challenges encountered by the companies, how they dealt with them, and the implications of the event’s delay.
Covid19 Causes Delay in Prime Day in India and Canada
The novel coronavirus, also known as Covid 19 first began in late 2019. By early 2020 Covid 19 had spread to all corners of the globe and was declared by the World Health Organization as a pandemic. As a result, the world has seen an unprecedented disruption in its day-to-day affairs, from personal travel restrictions and disruptions to how we work, learn and do business.
Businesses worldwide have been impacted differently, with some suffering more severe disruptions than others due to the virus’s rapid spread and uncertainty.
Covid 19 has significantly disrupted our supply chain systems; disrupted production schedules; caused a shortage of raw materials; labour shortages or reduced capacity due to labour safety measures enforced by authorities; increased logistical costs due to distancing measures or border closures; weakened demand as customers have become more cautious about their spending; and put pressure on cash flow causing liquidity problems. In addition, these disruptions have directly caused delays or magnified existing issues related to production lead times, delivery dates or customer service timeframes, resulting in delayed deliveries that have had both short-term and long-term effects on businesses of all sizes.
Impact of Covid19 on Amazon Prime Day
Covid19 profoundly impacted the 2020 edition of Amazon Prime Day, when Amazon offered their members special deals and discounts. The Prime event was postponed from April, to June and then eventually shifted to October 13th-14th. Although Amazon conducted the Prime day event as per schedule, it was shorter than usual compared to other years where it lasted 48 hours. However, it lasted 36 hours with fewer deals and discounts than previous editions.
This delay in the annual event can be attributed to the Covid19 pandemic and its aftereffects. Countries facing a nationwide lockdown had restricted movement of goods through their borders, leading to increased shipping costs alongside shipment delays due to heavily congested routes. Moreover, disruptions in manufacturing were also seen worldwide due to trade restrictions imposed by many countries as a guard against Covid19 spread resulting in gaps between supply and demand. Thus making it difficult for major companies like Amazon to plan programming events like Prime Day given the uncertain market scenario at that period.
Impact of Covid19 on India
The Covid19 pandemic has caused a major disruption to businesses and services worldwide, India being no exception. In India, one of the most visible effects of the pandemic has been the delay in celebrating the PrimeDay event which was originally scheduled to take place in July 2020. This delay has been caused by the widespread economic and social disruption caused by the pandemic.
Let’s look at the factors that caused the delay and the resulting impact on India:
Lockdown Restrictions in India
India implemented some of the world’s strictest lockdown restrictions following an increasingly concerning surge in Covid-19 cases. This instant forced closure placed fragile livelihoods and food stability at risk, particularly for over 580 million people living off informal incomes.
The government set up relief programs amid stalled economic activity to mitigate potential calamity. While some parts of the country have eased the restrictions, commercial and social activities disruptions have greatly affected those worst hit by this pandemic.
The Central Government imposed total lockdowns in certain states and territories, halting workplace operations to prevent even essential services from running their full capabilities. This greatly affected transport, logistics and other everyday services that help keep the wheels of India’s economy turning. Combined with movement restrictions around busy travel hubs like airports and railway stations, operation difficulties were exacerbated until mid-May when government quarantine orders began to subside.
The country’s educational institutions continue to suffer as state governments attempt to resume face-to-face classes remain largely stalled due to a lack of agreement between students and faculty members, who generally favour more stringent e-learning protocols to protect against Covid cases. Meanwhile healthcare systems struggled under the weight of rising positive tests which have now climbed above 1 million since launch and nearly 11 million worldwide as of June 2020 according to India Globe Live Stats Tracker website.
Though vaccine development processes are slowly gaining pace within India’s borders, India is still only halfway through its battle against one of the most lethal global pandemics in history – despite some signs that authorities may be closer than ever before in finding long term solutions for all citizens within its vast population areas.
Impact on E-commerce in India
The Covid-19 pandemic has significantly impacted the e-commerce sector in India. With the implementation of social distancing and lockdowns, e-commerce players have seen a rise in demand as they provided customers with contactless delivery options. However, this sudden rise in demand has brought its own set of challenges for the players in terms of logistics and shipping delays.
The main challenge faced by online retailers is managing orders with limited resources due to partial coverage of areas during lockdown and restrictions imposed by State governments on inter-State movement. Similarly, disruptions like non-availability of labour and workforce due to the reverse migration which followed the outbreak created additional problems for players trying to meet the surging demands. These issues were further compounded by restrictions imposed on international supply chains causing further disruptions in timely delivery of goods ordered online. In addition, traffic congestion also hindered timely delivery as secondary roads were not equipped for handling high volumes of transactions; this also led to an increase in transportation costs thereby affecting profits margins for e-commerce businesses.
As a result, customers experienced longer wait times when making orders from e-commerce websites. In addition, overall customer experience was impacted, leading to increased negative feedback and even sometimes issued refunds. Ultimately it was a difficult time for companies who had to find innovative ways to overcome these obstacles while ensuring safe delivery at their customers’ doorstep despite all these challenges.
Impact of Covid19 on Canada
The Covid19 pandemic has had a far-reaching impact on both India and Canada. One of the areas where this impact has been especially felt is in the delay of Prime Day, a popular online shopping event. In India and Canada, the pandemic has disrupted the delivery of goods and services, which has resulted in the postponement of Prime Day.
In this article, we will look at how the Covid19 pandemic has affected the delay of Prime Day in both India and Canada:
Lockdown Restrictions in Canada
Due to the outbreak of COVID-19, particular provinces and territories in Canada experienced varying lockdown restrictions. These restrictions included closing down non-essential services, transportation limitations, border closures and stronger public health measures like physical distancing. These locks were implemented to flatten the curve and slow virus transmission due to overcrowding in certain areas.
- In some provinces restaurants and other food services were closed; however, delivery options were still allowed. Generally, retail services were still functioning but with limited capacity and hours of operation, while people were encouraged to stay home as much as possible.
- All government buildings except essential ones like hospitals were closed during this time. Additionally most schools went online to reduce risk of spread among children who don’t know social distance yet.
- Provincial parks were also closed for visitors apart from activities such as walking or cycling that can be done alone or with people from their own household (following physical distancing rules).
- Other important changes such as closing borders between provinces happened or there was limitation on visits between family members from different households (up until June 7th).
These measures combined called for a major shift in everyday behaviour for Canadians, making it difficult for some economic activities that thrive on social interaction or travel such as the tourism industry. Migration was mostly stopped supplemented by extension of student visas which prevented new students from arriving at universities during lockdown period; however international students who already arrived before lockdown could attend courses but had problems accessing certain services they normally use due to closures due COVID-19 restrictions set by governments.
Impact on E-Commerce in Canada
The Coronavirus pandemic has put a strain on e-commerce sites worldwide, and Canada is no exception. While many other aspects of the pandemic had an immediate impact on online shopping, the effect of shipping delays had long-term lasting consequences.
The disruptions to supply chains caused considerable delays in shipping to and from Canada, often due to delays in customs or difficulty obtaining materials or merchandise. For customers in Canada, this meant that there could be extended wait times of two weeks or more for their online orders to arrive. The long wait times presented a challenge for shoppers who were used to ordering quickly and having their item delivered promptly, often within the same day.
Additionally, courier services experienced depleting fleets as they became overwhelmed with deliveries while also struggling with social distancing requirements and regulations imposed by local governments to limit virus spread. This caused many companies to slow their delivery services or even temporarily shut them down entirely as they attempted to deal with both demand and safety concerns regarding Covid-19. As a result, many Canadian residents found themselves unable to take advantage of the convenience of e-commerce sites due to shipping delays caused by the novel coronavirus pandemic.
The Covid19 pandemic has significantly impacted the global retail sector, leading to delays in the Amazon Prime Day shopping event in India and Canada. Though Prime Day had been delayed in some countries as early as April 2020, Amazon initially announced the event would still occur in India and Canada in August. However, the event was ultimately postponed due to the virus’s rapid spread in these two countries.
In the following section, we will discuss the main cause of the delay and its implications.
Summary of Key Points
As the Covid-19 pandemic has spread across the globe, many areas have experienced unprecedented disruption of their daily lives. This has included delays in services, production and transportation. Therefore, it is pertinent to understand how this pandemic has caused these delays to adjust accordingly and prepare for potential future disruptions.
The primary cause of the delays is that much of the workforce involved in providing services and manufacturing products was required to temporarily shut down as governments imposed restrictions on movement and businesses. This affected both domestic supply chains and global supply chains, as materials, goods and services could no longer be sourced from outside of the country. In addition, those who can stay open have had difficulty meeting customer demand due to disruption in supplies or a lack of staff. Furthermore, closures have made it difficult for customers needing urgent repairs or services without risking exposure to Covid-19. Finally, transport networks have become congested as ports tighten border controls for incoming cargo ships or transport carriers take on fewer trips due to capacity issues.
Covid-19 has undoubtedly caused chaos around the world. Still, by understanding how it has disrupted some sectors we can better respond and prepare for any future delays related to this Pandemic and other crises that may arise.
Impact of Covid19 on Amazon Prime Day in India and Canada
Amazon PrimeDay 2020 was originally scheduled for July 15-16 in India and Canada, but was delayed due to the COVID-19 pandemic. The global pandemic has had a major impact on the e-commerce giant and its ability to deliver products to customers. As a result, many countries had imposed restrictions on travel and land transportation, which caused significant delays in shipments. Additionally, there have been issues with reduced customer demand due to the economic impact of the virus, resulting in decreased sales.
The postponement has had a considerable effect on Amazon’s supply chain and its global operations. For example, in India and Canada, there has been difficulty in meeting customer demands by supplying products at their expected delivery time and providing efficient delivery services resulting from disruption of supply lines. In addition, with social distancing measures in place across both countries, manpower issues have also arisen due to lockdown restrictions forcing some workers to stay home.
Moreover, there is likely a decline in consumer confidence among users as people are sceptical about making large purchases online or through traditional retail outlets during a global health crisis. In addition, several other shopping festivals such as Flipkart Big Billion Day, Diwali sales and Big Shopping Day were cancelled at the last minute due to the pandemic resulting in huge losses for businesses including Amazon Prime Day.
Amazon Prime Day 2020 was postponed due to impacts of COVID-19 on both the e-commerce industry and consumer behaviour worldwide. As such affected parties will need plenty of patience for an uncertain future until this unprecedented situation stabilises.
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